Does My Contents Have Social Media Shares?

While Google has claimed that social signals from Facebook and Twitter aren’t part of their ranking algorithms, there is evidence to the contrary; multiple correlation studies have shown clear ties between higher amounts of social shares and higher search engine rankings. Even though correlation is not causation, it’s logical that the more a particular piece of content is shared, the more awareness and inbound links it will generate; and inbound links are absolutely a core ranking factor in Google’s algorithm. For more on this, see my post Does Google Use Social Signals from Facebook and Twitter in its Rankings?

Another indication of quality content is whether social media share buttons

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Are You Using Proper Grammar and Spelling, and is Your Content Coherent?

Google has placed a huge emphasis on the trustworthiness of pages and sites, and a page with poor spelling, grammar or typos is much less likely to be seen as trustworthy. Even if Google were irrelevant (which, of course, it isn’t), your website visitors are far less likely to trust and rely on information that isn’t written professionally. For more on this, see my article, Is Bad Grammar Killing Your Brand?.

Some questions to ask yourself include

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Have you tried Supplementing with Images, Video Embeds, Infographics or Other Media?

It’s possible to have high-quality content without using images or other forms of media, but we know that visual content outperforms text-only content in terms of attracting inbound links, social media shares, time spent on page, and engagement. In fact, we know that40% of people will respond better to visual information than to plain text. It’s likely that Google factors in the use of multimedia when scoring pages for its ranking algorithm - See more at: 



Have you tried Supplementing with Images, Video Embeds, Infographics or Other Media?