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Sunday, September 21, 2014

Nigerian Fashion: an interview with( The Man) Mr. Michael the Magic fingers behind ASANDREA COLLECTION

FASHION ,
With its beginnings in the late 17th century, the fashion industry is a globalized sector that works to meet the demand for apparel and dictates the trends for what should be worn. This industry consists of five distinct and separate levels.
These levels are haute couture, luxury wear, affordable luxury wear, mainstream clothing, and discount clothing. The production part of the industry, that which takes the concept for a piece of apparel all the way to the hands of those who purchase it, is made up of four basic sectors.
These sectors include producers of the goods necessary to make the apparel, those who create the pieces, those who advertise and market the goods, and those who sell the goods. The industry largely began in Paris, as seamstresses who once made single garments turned to establishing boutiques that catered to those desiring couture clothing.
The first and most well-known dressmaker to do this was Charles Frederick Worth. These beginnings are where the foundations of haute couture were laid. It is in this tradition that this level of the fashion industry continues today.
With Nigerian fashion designers making a space for themselves in global fashion arena and also bringing international fashion home, Nigerian fashion industry is no longer recognized as an amateur industry, confined to local limits.
Alongside home, Nigerian fashion is also paving its way in global fashion destinations like Paris,.......complete this story here
http://www.loverytmedia.com/nigerian-fashion-an-interview-with-the-man-mr-michael-the-magic-fingers-behind-asandrea-collection/

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